If you’re reading this, then most likely you have started a TpT sellers page and are confused about what to do next.
If you haven’t started a TpT sellers account yet, great! Read this first:
Three Assumptions
One. I’m assuming that you have opened your TpT sellers account – and you probably are on the free membership option. If you are, stay with the free account until you have uploaded a product or two for sale, and then switch to the premium account (read why here).
If you’ve started with the paid membership, then you need to get in gear and start selling stuff soon. Keep reading.
Two. I’m assuming you have a PayPal account that you have linked to your TpT seller account. If not, do so.
Three. I’m assuming you have named your store and come up with a logo. If not, download my free ebook, it will help you think through these things.
Think about Your Niche
As you start this journey. Think through your TpT store’s niche.
Niche = what type of teacher I’d most likely to buy your TpT products.
Who’s your store designed for? And try to think deep, not wide.
Your niche should not just be Science Teachers. Try to be more specific. Like middle school science teachers. Or 6th grade science teachers. Or science teachers using project based learning.
The more specific the better. Think through this as you move forward on your journey. Your niche should impact what you create, how you promote it, and even your store name and logo (if you haven’t already created them).
Create a Free Product
Before you can sell anything on TpT, you have to put a free product on your page (and you thought TpT was a greedy company only concerned with making money).
Your free product should be something that the majority of the teachers in your niche can use.
Try to make it good. Make it look nice, be easy to use, and help the teacher downloading it.
A good product will help teachers like and follow your page, as well as visit your store again – both off which will ultimately lead to more sales.
Click here to learn more about your first free product
Start Creating More Products
Think about the products that your store can offer people in your niche. What do they need? What will help them be successful?
Beyond creating these products, you want to build your products towards a bigger product. So if you’re creating a worksheet for a 6th Grade Social Studies Teacher, teaching on Ancient Egypt, your first worksheet might be about life in Ancient Egypt. The next might be about the pyramids, then mythology, and a final one on geography.
Now that you have 4 worksheets, each on a different aspect of ancient Egypt, you can sell them each individually, for a very low cost. Or you can bundle them together for a higher price, but more affordable than had the teacher purchased each individually.
Then you can build on that and create a lesson plan with all four worksheets. Perhaps add some class activities, a PPT presentation, student notes handouts, and an assessment. Now you have a whole unit. That will sell for much more than a worksheet, and you can link the worksheet to the whole Unit thus increasing sales.
Then you can do the same for the other Ancient Civilizations, and then bundle them all together for a 6th grade unit! Which can sell for a lot.
Get Customers
As you fill up your store with really great stuff, you need to get customers.
Thankfully, we live in the days of social media, where you can get lots of eyeballs to your products for free. You need to start participating in social media and becoming active on one account.
I recommend you select one platform to focus your attention on, until you have mastered it and then move to the next.
And I recommend that you select Facebook as that platform. It is the largest of all the social media outlets, with the most users, who spend the most money, and as far as social media platforms go, Facebook is doing the best financially – which means better opportunities for you to find customers for a longer period of time.
Join groups and become experts in them. Also start your own business page and post on it regularly.
Click here to learn how to get more traffic to your TpT Store
Pinterest is NOT a social Media Platform.
Kinda…
Pinterest is unlike any other social media platform. Mainly because it acts more as a search engine than a networking site.
You should be posting on Pinterest regularly as you tackle that other social media platform.
Start a Blog
Blogging will help you get more traffic, build authority, and brand recognition. Having a website will dramatically help you get more customers to your Teachers Pay Teachers store. Click here to read Why your TpT Store needs a blog.
OR join my video based, online class “How to Start a Blog for Your Teachers Pay Teachers Store.”
Want Help Doing all of This?
Then you need to join my online class, where I will walk you through the step-by-step process of opening a store, creating products, making them look pretty, and getting customers. You can learn more about it here.
Don’t forget to downlaod my free eBook, “How to Start Selling on Teachers Pay Teachers.”